The “Cookie Myth” or “Why I Choose The Chip”
My mother is a fantastic cook. She is the kind of woman who reads cookbooks for fun. This is intellectual stimulation for her. She raised her children wit...
Posts by Year
2025
2013
Use of Funds Slide
Every piece of advice on raising capital says that you need to have a “Use of Funds” slide in your deck, but few people do those slides well. Hint: “Marketin...
Dove soap is magic for your business
Dove soap is softer on your hands because it is one quarter moisturizing liquid
Company Culture & Advertising.com
Ben Horowitz recently wrote my favorite company culture blog post of all time. Here is the key:
2011
Organizational Credibility and The Need To Tell Lies On The Job
Being in sales is incredibly difficult. If you are not in sales and you wonder why some sales people make crazy money, the answer is that sales is hard. Most...
How To Structure Your Bonus Plan
I am a huge believer in bonus plans and yet I see far too many small companies not offer bonus plans. Let’s do a quick Bonus Plan FAQ:
2010
Winning the Baltimore Hackathon
Editor’s Note: I preserved this mostly because it’s a funny Chris Brandenburg story and I love Pete.
2008
Reviewing Business Plans Before You Show Anyone
I talk to entrepreneurs all the time. Frequently, I look at their business plans and advise them on changes that could make them more fundable or likely to b...
Wrinkling the Chasm - How the Innovator’s Dilemma can guide the strategy of entrepreneurial businesses
The Innovator’s Dilemma by Clayton Christensen (1997) and Crossing the Chasm by Geoffrey Moore (1995) are two of the most influential business textbooks publ...