I have been saying for the better part of a year that I am writing a book. The book is written! Let the marketing begin. To kick it off, I am doing a Kickstarter project. Why Kickstarter? Because I buy all kinds of great stuff on Kickstarter! I am a huge Kickstarter fan and a big believer in Kickstarter. I think it is outstanding marketing for reaching early adopters and early adopters are my target market!
This book is the greatest hits, plus the gory details. It is everything that I should have been blogging about and haven’t been. Let me tell you a few things that aren’t on Kickstarter to give you the inside scoop:
I have already written more than 71,000 words. My outline looks like this:
Scrivener has been a really helpful tool. That is my number one suggestion for people writing their own book: Scrivener and then probably pain medication. Writing a book is one of the hardest things I have ever done. Red Smith wasn’t wrong when he explained how easy writing can be: You simply sit down at the typewriter, open your veins, and bleed.
Of course, the next hardest thing I am signed up to do, guaranteed to overtake writing in difficulty, is customer acquisition! Writing, like programming, is a mentally challenging, psychologically difficult task. Writing is probably less rewarding for the moment of completion is distant and rare and probably unfulfilling. Acquiring customers, be it for software or a book, is casino-like in that every time I ring the bell, it makes my heart feel happy.
I would love it if you came and got involved in my Kickstarter project. It is going to be amazing. My book will deliver the goods!
Thanks for being engaged!